About us2018-09-28T13:54:06+00:00


New Ideas was born in 2007, as a management consulting company, with the aim to improve the internationalization process of Italian and foreign industrial companies, mostly through a sectorial approach towards markets.

Upon the deep knowledge of the Italian and European industrial scenario, its districts and geographical localization of skills, synergies and diseconomies of this development model, we have successfully supported internationalization processes during the worst economic crisis of the century.

Leonardo Manzari
Leonardo ManzariChief Executive Officer
Leonardo is an Italian 50 years old professional, married (one son), fluent in English, German (Berlitz) and French (DELF), graduated in Economics&Trade at the University of Bari, an Erasmus semester at UFSIA Antwerp, and a post-graduate specialization in Resident Export Management, chartered accountant in the Professional Body of Bari.

Originally from a family of meat traders in Bari, he started his managerial path as Contract Manager in a large Farm Machinery Cluster in Reggio Emilia (CESMA, within the regional government of Emilia Romagna structures of technical assistance to the industrial districts), taking care of international co-operation programmes (EU PHARE-JOPP, TACIS, ECIIP, etc), market researches, marketing, budgeting&controlling.

After a decennary experience at Bilanciai Group, where he directly took care of the takeover of the Pfister Waagen group, that he managed as CEO from 2002 to 2006, he started his consulting firm New Ideas, focus on internationalization, export management, business development, entrepreneurship, business modelling.

International Industrial Co-operation
Analysis of Global Trends
Export Management
Business Development
Geo-politics and Sustainable Development
General Management Organization
Circular Economy
Business Modelling and Business Planning
Doriana Rea
Doriana ReaPartner & Project Manager
Doriana, with a strong experience in the field of Vocational Training, a Master in EU Funds Projects and a long record of consulting in favour of local institutions and goverments (i.e. Emilia Romagna, Puglia, controlling accounting documents of beneficiary organizations of ESF programme, drawing and signing the relevant official reports), is in charge of identification of European, national, regional and local programme funds, to finance development projects of New Ideas’ customers.

Project drafting, budgeting, controlling and reporting are her main area of activity

Project management
Budgeting Controlling and Reporting
Technical Assistance
Vocational Training
Administration & Office Management

Nowadays, upon the experience acquired through the partnerships with clusters, large consortia, technological districts and associations of industrialists; the strong knowledge of the Italian and German industrial model; the direct and stable presence in Turkey and Iran, New Ideas is the ideal partner for large companies and SMEs, organizations aggregating entrepreneurs, State owned and private organizations, who aim at start or increase their internationalization activities in Europe, in the Mediterranean basin, in the Middle East, but especially in the Eurasian region.

With solid relations with local institutions and entrepreneurial organizations especially in that area, New Ideas is often driving aggregations of entrepreneurs (Associations, Consortia, Networks, etc), governmental and non-governmental organizations towards new project ideas, towards new industrial/commercial partnerships.

We have also worked for

We are the ideal partner

to drive you towards new business areas and new markets!

Ask us for more! Now!